Instructions and Templates
Advertisements with the WSU Wordmark (MS Word Format)
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Steps on using WSU classified display advertisement templates with the Wayne State wordmark (instructions also available in Word format to your left)
- Determine the publication(s) and the size of ad you will use (for example, Chronicle of Higher Education, 3-column ad).
- Download your selection by clicking on the appropriate button on the Web site.
- Follow the prompts to save the file to your desktop.
- Double click on the file on your desktop to open it.
- You must have the Stone typeface to produce the advertisement. If you do not have the typeface, complete an Approved Typefaces order form available at http://www.map.wayne.edu/tools_and_templates.php
- Highlight “Type Job Posting Headline Here.”
- Type in your headline.
- Highlight “Type your ad copy in approved Stone Serif typeface here, 10 point, flush left, no indent . . .”
- Type in your body copy.
- Proofread headline and copy.
- Click on the Tools menu and choose Spelling and Grammar to double check on your proofreading.
- Save the file, adding in the name of your school/college/division/unit to the name. This will help avoid confusion when the file goes to print. Example: Rename the file from “Higher Ed 2 col display” to “Nursing Higher Ed 2 col display”
- Print a clean original on white paper.
- Package carefully using a cardboard backing and mail to the publication. Do not fax.
- a) You may also send the file by e-mail. It will need to be in a Portable Document Format (PDF). You create PDF files using Adobe Acrobat. For a fee, you can obtain Adobe Acrobat from Adobe Systems at www.adobe.com.
b) E-mail the PDF file to the publication using their e-mail address.
Please contact Marketing and Publications at 7-8155 for further help.
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