Advertisements with the WSU Wordmark

Instructions and Templates

Advertisements with the WSU Wordmark
(MS Word Format)

WSU Wordmark Template Instructions
Black Issues: 1 Col.
Black Issues: 2 Col.
Black Issues: 3 Col.
Higher Education: 2 Col.
Higher Education: 3 Col.
Higher Education: 4 Col.
Hispanic Outlook: 1 Col.
Hispanic Outlook: 2 Col.
Hispanic Outlook: 3 Col.
Hispanic Outlook: 4 Col.
Michigan Chronicle: 2 Col.
Michigan Chronicle: 3 Col.
Michigan Chronicle: 4 Col.
Detroit News/Free Press: 2 Col.
Detroit News/Free Press: 3 Col.
Detroit News/Free Press: 4 Col.

 

Steps on using WSU classified display advertisement templates with the Wayne State wordmark
(instructions also available in Word format to your left)

  1. Determine the publication(s) and the size of ad you will use (for example, Chronicle of Higher Education, 3-column ad).
  2. Download your selection by clicking on the appropriate button on the Web site.
  3. Follow the prompts to save the file to your desktop.
  4. Double click on the file on your desktop to open it.
  5. You must have the Stone typeface to produce the advertisement. If you do not have the typeface, complete an Approved Typefaces order form available at http://www.map.wayne.edu/tools_and_templates.php
  6. Highlight “Type Job Posting Headline Here.”
  7. Type in your headline.
  8. Highlight “Type your ad copy in approved Stone Serif typeface here, 10 point, flush left, no indent . . .”
  9. Type in your body copy.
  10. Proofread headline and copy.
  11. Click on the Tools menu and choose Spelling and Grammar to double check on your proofreading.
  12. Save the file, adding in the name of your school/college/division/unit to the name. This will help avoid confusion when the file goes to print. Example: Rename the file from “Higher Ed 2 col display” to “Nursing Higher Ed 2 col display”
  13. Print a clean original on white paper.
  14. Package carefully using a cardboard backing and mail to the publication. Do not fax.
  15. a) You may also send the file by e-mail. It will need to be in a Portable Document Format (PDF). You create PDF files using Adobe Acrobat. For a fee, you can obtain Adobe Acrobat from Adobe Systems at www.adobe.com.
    b) E-mail the PDF file to the publication using their e-mail address.
Please contact Marketing and Publications at 7-8155 for further help.